{"product_id":"revitaluxe™-hair-revival-mask-transform-dull-brittle-hair-into-soft-shiny-confidence","title":"VioletLock™ — Kill Brassy Yellow, Deep-Condition \u0026 Keep Blonde Cool Between Salon Visits","description":"\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eKill the Brass Before It Kills Your Blonde\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eIf your platinum is fading yellow, your highlights are pulling orange, or your silver is going brass again, \u003cstrong\u003eVioletLock™ Purple Hair Mask\u003c\/strong\u003e neutralizes warm tones while deep-conditioning every strand. Violet pigments lift out the yellow. Keratin and lithospermum root extract rebuild the damage your lightener left behind — so you stretch salon visits instead of chasing them.\u003c\/p\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important; margin-bottom: 10px !important;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0880\/2936\/4557\/files\/b14_ad.webp?v=1776892803\" alt=\"\" style=\"display: block !important; margin: 0 auto !important; width: 70% !important; height: auto !important;\"\u003e\u003c\/h3\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eStop Letting Your Color Go Butter-Yellow Three Washes In\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eYou drop $200 at the salon for that cool, icy tone — and by wash three, it's pulling orange again. The usual fix? A purple shampoo that strips your hair crunchy, or a $60 salon toner appointment you don't have time to book. Both miss what bleached, highlighted, or grey hair actually needs: pigment strong enough to kill brass AND conditioning strong enough to leave your strands soft.\u003c\/p\u003e\n\u003cdiv style=\"display: flex !important; justify-content: flex-start !important; width: 100% !important;\"\u003e\n\u003cdiv\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003e➤ Neutralize Brass in 5–10 Minutes, Not 30:\u003c\/strong\u003e Violet pigments pull yellow and orange from highlighted, platinum, and silver strands — in the time it takes to shave your legs in the shower.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003e➤ Deep-Condition While It Tones:\u003c\/strong\u003e Keratin rebuilds bleach-damaged cuticles while the mask sits. Your hair comes out cool-toned AND soft — not the straw-like aftermath of a drying purple wash.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003e➤ Safe for Highlights, Platinum, Silver \u0026amp; Natural Grey:\u003c\/strong\u003e Works across bleached blondes, balayage, platinum, grey blends, and natural silver. Cool-toned hair stays cool-toned between salon visits instead of drifting warm.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important; margin-bottom: 10px !important;\"\u003e\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0880\/2936\/4557\/files\/1_5370ac6f-3408-4206-aed0-025d81019283.png?v=1777058173\" alt=\"\"\u003e\u003c\/h3\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eViolet Pigments That Cool Your Tone, Keratin That Repairs the Damage\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eWhat makes \u003cstrong\u003eVioletLock™\u003c\/strong\u003e different? It works in two layers at once. The violet pigment sits on the cuticle just long enough to cancel yellow and orange — the exact complementary-color trick your colorist uses, in a format you can do in the shower.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eUnderneath the toning, keratin and lithospermum erythrorhizon root extract rebuild the cuticle, and polyquaternium-7 cuts static and frizz. Unlike purple shampoos that leave hair squeaky and crunchy, this mask finishes soft, cool, and easy to comb through.\u003c\/p\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important; margin-bottom: 10px !important;\"\u003e\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0880\/2936\/4557\/files\/2_5fe9ca1c-8f3e-4d3f-b62b-c650f0d10a88.png?v=1777058173\" alt=\"\"\u003e\u003c\/h3\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eWhy Blondes, Platinums \u0026amp; Silver-Heads Are Ditching Purple Shampoo for This\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eSkeptics first — users who went in expecting \"another overhyped purple product\" came out saying it's the first one that killed the brass without trashing their hair. \"I was three washes away from booking another salon toner,\" wrote Anna K. \"Left this in for eight minutes. Brass gone, hair actually softer than when I put it in.\"\u003c\/p\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important; margin-bottom: 10px !important;\"\u003e\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0880\/2936\/4557\/files\/3_37ea7854-f9fc-48bf-94da-f4765d263d0e.png?v=1777058173\" alt=\"\"\u003e\u003c\/h3\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eWalk Out of the Shower Reading \"Just Toned at the Salon\"\u003c\/h3\u003e\n\u003cdiv style=\"display: flex !important; justify-content: flex-start !important; width: 100% !important;\"\u003e\n\u003cdiv\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003e✓ All-Day Moisture Lock:\u003c\/strong\u003e Light texture absorbs without greasy buildup, so hair stays hydrated and cool-toned without feeling weighed down.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003e✓ Bounce-Back Elasticity:\u003c\/strong\u003e Keratin fortifies the strands bleach thinned out, so brushing and heat tools stop snapping them.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003e✓ Cool-Tone Maintenance Between Salon Visits:\u003c\/strong\u003e Keeps platinum icy, highlights ashy, and silver sharp — so you stretch appointments instead of chasing them.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eHow to Tone and Condition in Under 10 Minutes\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eStep 1: Wet hair thoroughly and towel-dry to damp — damp strands absorb both pigment and conditioning better than soaking-wet ones.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eStep 2: Smooth an even layer of \u003cstrong\u003eVioletLock™\u003c\/strong\u003e through mid-lengths and ends. Let it sit 5–10 minutes — longer for more tone, shorter for a gloss.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eStep 3: Rinse until the water runs clear. Hair comes out cooler, softer, and easier to style straight out of the shower.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0880\/2936\/4557\/files\/4_2747590b-ee27-4770-a7da-5d6b75d7a94f.png?v=1777058173\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important; margin-bottom: 10px !important;\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important; margin-bottom: 10px !important;\"\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003e\u003cstrong\u003eWhy Choose VioletLock™?\u003c\/strong\u003e\u003c\/th\u003e\n\u003cth\u003e\u003cstrong\u003ePurple Shampoo\u003c\/strong\u003e\u003c\/th\u003e\n\u003cth\u003e\u003cstrong\u003eSalon Toner Visit\u003c\/strong\u003e\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cstrong\u003eNeutralizes yellow \u0026amp; brassy tones\u003c\/strong\u003e in 5–10 minutes\u003c\/td\u003e\n\u003ctd\u003e✅\u003c\/td\u003e\n\u003ctd\u003e✅\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cstrong\u003eDeep-conditions while it tones\u003c\/strong\u003e — leaves hair soft, not crunchy\u003c\/td\u003e\n\u003ctd\u003e❌\u003c\/td\u003e\n\u003ctd\u003e✅\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cstrong\u003eWorks at home, no appointment\u003c\/strong\u003e under $15 a jar\u003c\/td\u003e\n\u003ctd\u003e✅\u003c\/td\u003e\n\u003ctd\u003e❌\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eProduct Details for the Discerning Buyer\u003c\/h3\u003e\n\u003cdiv style=\"display: flex !important; justify-content: flex-start !important; width: 100% !important;\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNet Content\u003c\/strong\u003e: 3.5 oz (100g)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients\u003c\/strong\u003e: Keratin, Lithospermum Erythrorhizon Root Extract, Aqua, Dimethicone, Polyquaternium-7\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFor\u003c\/strong\u003e: Blonde, Platinum, Grey \u0026amp; Silver hair — bleached, highlighted, or natural\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: 2.1 x 2.1 x 2.2 inches\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePackage Includes\u003c\/strong\u003e: 1 VioletLock™ Purple Hair Mask\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eGot Questions? Here's What You Need to Know\u003c\/h3\u003e\n\u003cdiv style=\"display: flex !important; justify-content: flex-start !important; width: 100% !important;\"\u003e\n\u003cdiv style=\"text-align: left !important;\"\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"font-weight: bold; margin: 0 0 10px 0 !important;\"\u003eWill it stain my hair purple if I leave it in too long?\u003c\/h4\u003e\n\u003cp style=\"line-height: 1.5; margin: 0 0 10px 0 !important;\"\u003eNo — the formula is pigmented for toning, not dyeing. For a gloss, rinse at 5 minutes. For stronger brass-kill, go to 10. Start short on your first use and work up.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"font-weight: bold; margin: 0 0 10px 0 !important;\"\u003eHow often should I use it?\u003c\/h4\u003e\n\u003cp style=\"line-height: 1.5; margin: 0 0 10px 0 !important;\"\u003eOnce or twice a week, depending on how fast your tone fades. For hard-water households or chlorine exposure, twice a week keeps brass from creeping back.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"font-weight: bold; margin: 0 0 10px 0 !important;\"\u003eDoes it work on natural silver or grey hair?\u003c\/h4\u003e\n\u003cp style=\"line-height: 1.5; margin: 0 0 10px 0 !important;\"\u003eYes. Natural silver and grey yellow over time from product buildup and sun — the violet pigment neutralizes that and keeps your silver sharp.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"font-weight: bold; margin: 0 0 10px 0 !important;\"\u003eWill it dry my hair out like purple shampoo does?\u003c\/h4\u003e\n\u003cp style=\"line-height: 1.5; margin: 0 0 10px 0 !important;\"\u003eNo. Keratin and dimethicone condition while the pigment tones, so hair comes out soft and easy to comb — not the crunchy feel most purple shampoos leave behind.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"font-weight: bold; margin: 0 0 10px 0 !important;\"\u003eCan I use it if I'm not bleached blonde — just highlighted?\u003c\/h4\u003e\n\u003cp style=\"line-height: 1.5; margin: 0 0 10px 0 !important;\"\u003eYes. Balayage, babylights, partial highlights, and ombré all benefit from regular toning to keep the lightened pieces cool instead of pulling warm. Apply focused on the lighter sections.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important; margin-bottom: 10px !important;\"\u003e\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0880\/2936\/4557\/files\/6_e4d44b4a-d195-4270-a207-ee3e8357f927.png?v=1777058173\" alt=\"\"\u003e\u003c\/h3\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eReady to Stop Watching Your Blonde Go Butter-Yellow?\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003eVioletLock™ Purple Hair Mask\u003c\/strong\u003e is the fastest way to keep platinum icy, highlights ashy, and silver sharp — without another salon trip or another drying purple wash. Tone and repair in one shower, and walk out looking like you just left the chair.\u003c\/p\u003e","brand":"Arvilaro","offers":[{"title":"100g","offer_id":53765512626509,"sku":"LG20303316+LP20330738","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0880\/2936\/4557\/files\/1_5370ac6f-3408-4206-aed0-025d81019283.png?v=1777058173","url":"https:\/\/arvilaro.com\/products\/revitaluxe%e2%84%a2-hair-revival-mask-transform-dull-brittle-hair-into-soft-shiny-confidence","provider":"Arvilaro","version":"1.0","type":"link"}